Snazzing Up My Booth Display
3 Sep
Yesterday, I mentioned that I had a number of changes I’d like to implement in my booth display, and hopefully in time for my next show in a couple of weeks. These ideas are specific to my jewelry table, and not really applicable to my dollhouse show display, which will make sense once I explain what I have in mind. I sketched out a rough draft of the idea on a napkin while driving back from Knoxville–well, I wasn’t the one driving, as that would have been pretty impressive (or incredibly foolish, depending on how you look at things)–but since it’s about as intelligible as hieroglyphics, a little explaining is probably in order.
First off, I’m going to continue to use my blue table risers (which you can see in this picture), but I won’t be using my cork display boards, at least for this next show as I experiment with things a bit. The risers take up two-thirds of my table length-wise, and the remaining third typically serves as a spot for my mailing list sign-up, business cards, and other odds and ends. This time, I’d like to construct a simple wooden earring rack, and what I’m envisioning looks much like a book, propped open with shelves lining the inside (think science fair display, but with only two panels). My plan is to take two rectangular pieces of wood for the “pages” and one strip of wood that will serve as the spine of the book. Each rectangle will be attached to the spine with hinges so that I can fold the shelving unit up after each use. The inside will be lined with little wooden strips that will become ledges for my earrings, and I’ll stagger the strips so that the “book” will close easier.
This wooden display will completely open up my table risers, and I plan to construct a few t-bar style necklace and bracelet stands out of wood scraps and collect random bowls and plates from the thrift store to create a more varied jewelry display on the risers. Ideally, I would like to have little “clumps” of products, such as a bowl filled with Parisian pastry earrings propped up in colored sand accompanied by a t-bar bracelet stand with similar accessories (and possibly a small selection of related dollhouse minis). That way, my table isn’t just a huge sea of earring cards, something that I think is a bit overwhelming for many shoppers, and I’ll also be able to fill more space with less product, something that will be helpful with the massive amount of room I have at this next show.
That leaves the space on the table surface in front of the wooden jewelry display. I’ll continue to use that as a spot for my mailing list and business cards, and I also have a set of CDs with my Summer Berry Tart tutorial that can be displayed here. The holiday custom order flyer that I brought to my last show was a huge hit, so I’m going to showcase that, along with a new flyer featuring custom jewelry options for the holidays, and these items should be more than enough to fill that space.

































